Data Powered Decision Making for Medical Information
The explosion of data in the pharma and healthcare industry has produced an unprecedented opportunity to strategically utilize data in the launch of medicinal products and aid the delivery of maximum care value.
Gaining target population visibility, defining the ideal path for market access and continuous monitoring of patient health outcomes with real-world evidence by leveraging the value of advanced data analytics will empower sponsors to gain the competitive advantage for discovering new medicines and delivering patient-centric care.
With decades of Medical Information expertise, we have helped several Pharma Companies generate valuable insights on their Customers, Products and Contact Center Operations from disparate Medical Information and Medical Affairs data sources to make intelligent scientific and business decisions.
How We Can Help
Our Service Value for Clients
MI Teams can develop a comprehensive understanding of Customers and their Medical Information Needs
Discover the most commonly asked medical information requests from Customers for various topics such as Safety, Efficacy, Dosing and Administration, Adverse Events, Drug Storage, Indications, Clinical Studies, Publications, Off-label uses, etc.
Learn more about medical inquiries submitted to internal stakeholders such as Medical Science Liaisons (MSL), Medical Sales, Commercial Reps and Market Access Teams
Explore opportunities to meet legal and regulatory expectations for processing solicited and unsolicited queries from Health Care Professionals (HCPs) and Consumers
Optimize Medical Information Content Development and Track Ongoing Content Usage Across Therapeutic Products
Identify knowledge gaps in existing FAQs, Standard Response Documents, Enclosures, etc. and discover opportunities to tailor new medical information content based on HCP and Patients requests
Track Contact Center Performance and Medical Communications Operations Quality using KPIs
Plan & manage call-center operations using medical inquiry call volume forecasting algorithms
* Compile call metrics and have KPIs provide inputs on strategic direction for quality improvement initiatives
* Identify occurrence patterns of quality issues and knowledge gaps amongst agents as part of quality reporting and review outcomes